Talk Event & Award Ceremony
This event includes the Creative Seminar focusing on innovative creativity, the award ceremony of Branded Shorts of the Year and brand new SUNRISE CineAD Award, along with BRANDED SHORTS Jury Talk Session.
Date : June 13th, 2018 15:10 - 18:00
Location : BASE Q
Innovative Branded Storytelling
RYOT Studio is a global creative studio for Oath, a company with digital advertising business and media brand business. With a presence in 14 countries across five continents, RYOT Studio is a next-generation creative studio offering a premium end-to-end content marketing solution that brings brands' stories to life. As a winner of an Emmy and an Academy Award in the Documentary Short category, RYOT will give insight on experience marketing.
The winner of “Branded Shorts of the Year” for International Category and National Category, and the brand new “SUNRISE CineAD Award” will be announced.
Branded Shorts of the Year International Category
This award will be given to the best film made in abroad by 7 criteria-cinematic, storytelling, emotional appeal, idea, originality, production quality, and global essence.
Branded Shorts of the Year National Category
This award will be given to the best film made in Japan by 7 criteria-cinematic, storytelling, emotional appeal, idea, originality, production quality, and global essence.
SUNRISE CineAD Award
"SUNRISE CineAD Award, which is established with SUNRISE Company Limited, with their philosophy ""make movies a communication medium,"" specialize exclusively in cinema related advertising and promotional opportunities, will be awarded to the most cinematic branded movies.
Considering that all conditions are satisfied, the winning work will be given an advertising spot and will be screened in cinemas across Japan (*). "
BRANDED SHORTS 2018 Jury
A talk session with 9 jury members gathered from across the world, and from different industries such as advertising and film. They will give an overview of all the nominated works in BRANDED SHORTS 2018, and also discuss the possibilities of branded movies from their own perspectives.
*The event and film details may change.
*The speakers may change.