Break the Cycle of Disadvantage｜Stockholms Stadsmission

【Client】Stockholms Stadsmission
【Agency】TBWA Stockholm
【Production】new—land

We see a girl growing up in a household of substance use, turning into a mom and having trouble to get out of the cycle of disadvantage. Her son grows up under similar conditions as herself and we see how he's undeniably on the same path as his mother. But, with the help from Stockholms Stadsmission he breaks the cycle of disadvantage and can offer his son a better environment to grow up in.

Director

Maceo Frost

Time

0:03:03

Country

Sweden

Genre

Branded Movie

Year

2024