At the beginning of 2016, the Tokyo Metropolitan Government, in association with the Short Shorts Film Festival & Asia (SSFF & Asia), Asia's biggest international short film festival, initiated a project to showcase Tokyo's various charms as part of plans to make people inside and outside the country want to visit Tokyo. This project makes use of the talented directors who have participated at SSFF & Asia, to spread the appeal of Tokyo far and wide, at home and abroad, as well as to help nurture young filmmakers. This project has carried out the following 3 operations:
1. Conduct the "Cinematic Tokyo" competition
2. Produce a film collage, "Tokyo Cinema Ensemble," featuring images of Tokyo shot by young directors visiting from abroad for SSFF & Asia
3. Produce a "Tokyo Cine-magic" short film, which will have a special screening at the "Cinematic Tokyo" competition